Why marketWHY?
Less noise. Better product decisions.
marketWHY is an autonomous marketing engine that generates on-brand content — posts, Reels, Stories, threads, and more — recommends the right format per channel, and publishes to X, LinkedIn, Instagram, Facebook, and Reddit. Use your own LLM keys (Anthropic, OpenAI, or Gemini/Grok when available) or ours, with a single place to review and approve.
Content that fits your brand
Brand-trained generation
Copy and creatives are driven by your org's voice, do's and don'ts, and positioning.
Not generic AI — we configure your brand once and the engine keeps tone and messaging consistent. We can also help you build brand guidelines if you don't have them yet.
Multi-format by channel
Posts, Reels, Stories, carousels, threads — the engine recommends and generates the right format per channel.
General content generation across formats: quote cards and stat graphics for feed posts, short punchy copy for Reels, thread segments for X, Stories and Reels with on-brand visuals. Reach multipliers and best-use cases are built in.
Own your LLM usage (BYOK)
We use Anthropic (Claude) for copy and OpenAI for images as our primary stack; you can bring your own keys or use ours.
We can also support Google (Gemini) and xAI (Grok) for content or images. Additional providers (e.g. Mistral, Cohere) are on our roadmap. Keys are stored encrypted per organization.
Publish where you already are
X, LinkedIn, Instagram, Facebook, Reddit
Connect the accounts you care about; marketWHY drafts and publishes from one place.
X (tweets, threads, images). LinkedIn company page and personal profile. Instagram feed posts, Reels, and Stories. Facebook Page posts. Reddit (OAuth). More channels (TikTok, Pinterest, Threads) on the roadmap.
Scheduling and approval
Review drafts, edit copy, then schedule or publish with one click.
Deploy when you're ready; optional automation for approved content so nothing sits in a queue. Partial deploy: if one channel fails, retry just that channel after editing.
Templated creatives without design tools
Quote cards, stat highlights, and simple video-style frames from your copy and brand colors.
No Figma or Canva required for everyday assets. Reels and Stories get on-brand visuals; optional custom templates as you scale.
Built for teams and growth
Multi-tenant from day one
Each organization has its own brand, channels, and content — no cross-org leakage.
Designed for agencies or platforms onboarding multiple clients with clear separation.
Engagement and network growth
Draft replies to relevant conversations, get suggested follows and communities, and track basic metrics.
Focus on strategic engagement (e.g. product leadership) rather than vanity metrics.
Knowledge base and learning
Sync articles and site content so the engine can reference your best work when generating.
RSS, sitemaps, or manual URLs; hashing keeps the knowledge base updated as you publish.